Luchador themed taco truck concept for coursework

I had the idea of combining the words lunch and luchador for a taco truck. I wanted to incorporate imagery from the world of Lucha Libre, including the color palette, bold typefaces, and a rough, handmade texture.

I decided to screen print the wrappers on brown paper for a simple look that accents the colors. The blue layer was used for each product, and the white layer was added to distinguish which product was inside. The faded texture is engineered into the artwork.

Soda Cups: Designed in Illustrator and rendered in Blender.

To Go bags: Designed in Illustrator and rendered in Blender.

T Shirt

Wordmark Variants and Social Media prompt for packaging